SEO report of irvineshomehardware.co.uk

Irvines Home Hardware - For all your Gardening, Decorating, DIY ...

www.irvineshomehardware.co.uk/

Thousands of products for your home & garden available to buy in-store. Choose from our extensive range of products for Household, DIY, Garden and ...


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.irvineshomehardware.co.uk/

Character length : 30

Title
Irvines Home Hardware - For all your Gardening, Decorating, DIY, Household & Outdoor needs!
Description
Thousands of products for your home & garden available to buy in-store. Choose from our extensive range of products for Household, DIY, Garden and Outdoor...
Keywords (meta keywords)
household, diy, gardening, outdoor, electrical, heating, hand tools, power tools, hardware, fasteners, spares & accessories, information, advice

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Checking the robots.txt file
There is robots.txt file.
https://irvineshomehardware.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /administrator/
  • /cache/
  • /cli/
  • /components/
  • /images/
  • /includes/
  • /installation/
  • /language/
  • /libraries/
  • /logs/
  • /media/
  • /modules/
  • /plugins/
  • /templates/
  • /tmp/


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Irvines Home Hardware - For all your Gardening, Decorating, DIY, Household & Outdoor needs!

Character length : 95

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 29%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
050000
Heading structure in the source code
  • <H2> About us
  • <H2> Our products
  • <H2> Visit us instore
  • <H2> Irvines for all your home and garden needs
  • <H2> Contact information
Word cloud
  • home8
  • hardware6
  • garden5
  • irvines5
  • gas3
  • calor3
  • sell3
  • stock3
  • read3
  • haddington3
  • johnstones2
  • accessories2
  • paints2
  • alongside2
  • electrical2
  • cutting2
  • email2
  • court2
  • deliver2
  • address2
  • stockist2
  • security2
  • key2
  • dulux2
  • lamps2
  • available2
  • products2
  • lothian2
  • east2
  • including2
  • ironmongers2
  • most2
  • supplies2
  • diy2
  • kitchen2
  • items2
Keyword matrix
wordtitledescriptionsheading
home
hardware
garden
irvines
gas
calor
Two Word cloud
  • supplies including2
  • diy supplies2
  • most items2
  • electrical accessories2
  • security and key2
  • read more2
Three Word cloud
  • irvines home hardware3
  • security and key cutting2
  • stock diy supplies2
  • dulux and johnstones paints2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 6 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
5.80
Flesch Reading Ease
67.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.90
Dale–Chall Readability
6.10
SMOG Index
9.40
Spache Readibility
5.00
Number of letters
1457
Number of words
306
Number of sentences
39
Average words per sentences
8
Number of syllables
476
Syllables in words
485
Average syllables in words
1.56
Number of words in first three syllables
45
Percentage of word / syllables
14.71
Words not in Dale-Chall easy-word list
110
Words not in Spache easy-word list
96

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 969px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
657 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
17
Number of source domains
1
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.irvineshomehardware.co.uk/.. /mootools-core.js
  • http://www.irvineshomehardware.co.uk/media/system/js/core.js
  • http://www.irvineshomehardware.co.uk/media/system/js/caption.js
  • http://www.irvineshomehardware.co.uk/.. /jquery-1.4.3.min.js
  • http://www.irvineshomehardware.co.uk/.. /jquery.nivo.slider.pack.js
List of render blocking css files
  • http://www.irvineshomehardware.co.uk/.. /template.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.irvineshomehardware.co.uk/media/system/js/mootools-core.js
  • http://www.irvineshomehardware.co.uk/media/system/js/core.js
  • http://www.irvineshomehardware.co.uk/media/system/js/caption.js
  • http://www.irvineshomehardware.co.uk/templates/home-hardware/js/jquery-1.4.3.min.js
  • http://www.irvineshomehardware.co.uk/templates/home-hardware/js/jquery.nivo.slider.pack.js
File size of all javascript files combined
186.02KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.irvineshomehardware.co.uk/templates/home-hardware/css/template.css
File size of all css files combined
6.74KB
CSS minifying
You can save 755B (12% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
7.49KB
Gzip compression
Error! By using Gzip you can save 63.7KB (67% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
16
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.irvineshomehardware.co.uk/media/system/js/caption.jsExpiry time is not specified
http://www.irvineshomehardware.co.uk/media/system/js/core.jsExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /mootools-core.jsExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /template.cssExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /ajax-loader.gifExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /arrows.pngExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /bullets.pngExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /footer.gifExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /header-bk.gifExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /irvines-home-hardware-map.pngExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /irvines-home-hardware-products.pngExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /irvines-home-hardware-shop.pngExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /logo.gifExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /welcome-to-home-hardware.pngExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /jquery-1.4.3.min.jsExpiry time is not specified
http://www.irvineshomehardware.co.uk/.. /jquery.nivo.slider.pack.jsExpiry time is not specified

 Speed test – Images

File size of all images combined
555.48KB
Image optimisation
You can save 9.4KB (30% compression) by optimising the images below:

 Links

We found a total of 9 different links.
Internal links: 8
External links: 1

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
193.189.74.56
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : About us, ( 482px from top )
  • H2 : Our products, ( 482px from top )
  • H2 : Visit us instore, ( 482px from top )
  • H2 : Irvines for all your home and garden needs, ( 904px from top )
  • H2 : Contact information, ( 1059px from top )

 Typos

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